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Makeup Trends to Fall in Love with This V-Day

Valentine’s Day is fast approaching. But we don’t think the Day of Love should be all about finding the perfect guy. It should be about falling in love with your own beauty, and treating yourself the way you deserve on this special day. So this Valentine’s Day, make your look about defining your own beauty, and not about pleasing someone else. With that in mind, here are a few makeup trends that you may want to consider trying to give yourself a new, stunning look that is entirely your own.

Go for Gold

We believe that a woman’s beauty is worth more than gold. But that doesn’t mean gold can’t be a part of your makeup routine! This Valentine’s Day, try adding a bit of shimmer to your look. We recommend trying our Strive lip gloss over your favorite nude lip color. Or, layer it over a soft pink lip color for a rose gold effect that will have you falling head over heels in love with your new look.

Roses Are Red

Rosy colors don’t have to be limited to your lips and cheeks. This year, rosy eyeshadows have become extremely popular. Why not give it a try yourself and see if this new look helps to capture your true beauty? We carry several rose-toned eyeshadows, including Harmony, Grace, and Hope.

A Lasting Kiss

If you happen to be sharing Valentine’s Day with a special someone, the last thing you want is to end up sharing your lip color. More and more women are switching from lipsticks to long-lasting lipstains that don’t smudge or fade. Our LipLast line provides a smooth application and long-lasting finish that’s perfect for a romantic night filled with stolen kisses.

Berry Beautiful

Red is a traditional color for Valentine’s Day, but the bold red lip is not for everyone. If your unique beauty calls for something else, consider trying a berry-toned lip color. With a variety of hues—from the bold to the bashful—berry lip colors work beautifully with many skin tones. Our favorites include Genuine and Intent, from our LipLast collection, and our Beloved lip liner.

Make this Valentine’s Day less about looking for love, and more about falling in love with your own, unique beauty. We hope these makeup trends can help you to explore your look and find a definition of beauty that can truly let you shine.

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